Find Your Resonance
Choose from curated offerings to maintain alignment at every growth stage. ​
Brand Articulation: What You Say
What we do: This is the foundational work: we clarify who you are, what you do, and why it matters.
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How we do it: We uncover the throughline between your work, your values, and the value you bring, then we translate it into a narrative your audiences can recognize and trust.
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Why it matters: A brand narrative blueprint serves as an anchor for your long-term communications and marketing goals.
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Best for: Early stage founders, nonprofits preparing to scale, or organizations seeking clarity before going live with their product, message, or story.​
About Minor Seventh
In music, a minor seventh chord is used to bring dynamism to a melody. These are the chords that make you swing in their unresolved tension, creating continuity that lingers long after the song is over. When I built this consultation practice, I drew inspiration from my choir days. As a six-year-old kid with great sensitivity and few friends, my elementary school's choir ensemble became my refuge. Upon joining, I tapped into the power of my own voice, both as a unique instrument and as a key contributor to songs only possible when a group of people comes together to create perfect harmony. That's the work I do at Minor Seventh. I help organizations define what they want to say, how they want to say it, and build the structure to hold the narrative that moves your business forward.
Because voice and its tone become the conduit through which meaning, trust, and connection travel, ​when we work together, we'll narrow in on identity, language, and systems—defining and expressing your voice while operationalizing communication in critical moments.
My work is guided by a set of core values that shape how I think, listen, and build.
Creativity flourishes when imagination meets need.
Creativity
Empathy understands the inner forces (the motives, values, and experiences) that drive choice. It is input shaping output.
Empathy
Lead with inquiry. Peel back the layers of a problem to uncover a deeper understanding.
Curiosity
Whether it's building systems or telling a story, build with the end in mind. Design for longevity, with foresight and flexibility to adapt.
Future-Forward
Excellence is not a destination, but a disciplined practice that magnifies your efforts over time.
Excellence
Discipline is a habit. It is the compounding of consistent effort that drives improvement. It is a growth mindset in action.
Discipline
Career Highlights
Led Organization-Wide Change Communications
Designed and executed internal communications strategies for complex, high-impact organizational changes—including the rollout of a compensation structure affecting an organization of 260+ employees—ensuring clarity, transparency, and trust throughout implementation.
Built Communication Systems That Fostered Trust
Established internal communications infrastructure—newsletters, town halls, toolkits—and, in collaboration with cross-functional teams, implemented new channels that supported two-way dialogue, preserved leadership credibility, and improved alignment across hybrid, multi-site organizations.
Equipped Leaders and Managers with Tools to Communicate Well
Created messaging frameworks, manager toolkits, and training that allowed leaders to navigate sensitive conversations, lead through change, and communicate consistently across roles, teams, and regions.
Transformed Strategy Into Clear Messaging
Partnered with executive leaders, People teams, and cross-functional stakeholders to translate policy, strategy, and strategic priorities into language and content that teams could understand, relate to, apply, and act on with confidence.
Strengthened Organizational Voice Through Storytelling
Developed and delivered narrative content across internal and external channels, highlighting people, programs, and impact, to reinforce shared identity and increase engagement among prospective teammates, donors, and advocates.
Bridged Equity, Operations, and Communication
Applied an equity-informed lens to communications work across recruitment, internal engagement, and stakeholder relationships, so that the right information reached its intended audience at the right time. With special consideration to how people experienced their roles, I aimed to reduce friction and support inclusive practices that encouraged teammate voice in times of transition.